Cale Case for Wyoming Senate District 25 (2022)
The Wyoming Freedom Caucus was on the march in 2022, knocking out moderate Republican incumbents across the state and growing to a 26-member bloc in the House. Senate District 25 was in the crosshairs — Cale Case, a moderate Republican incumbent, drew a well-funded far-right primary challenger.
In Wyoming Republican politics in 2022, that's an existential threat.
My role: Full campaign management. Website design and build, digital advertising, strategy development, and a ballot chase program with weekly absentee tracking.
Outcome: Case trailed on Election Night. Then the absentee votes came in — and he won with 55%.
In a year when the far right was picking off moderates across Wyoming, data discipline and a well-executed ballot chase made the difference.